New Release
AnthonyTsai's 2013 announcement of the Hublot Aero Bang Red Devil 26, inspired by Shinji Kagawa, offers a historical look at Hublot's strategy of collaborating with sports figures. This post details the watch's design elements and limited availability, providing context for how brands leverage athlete partnerships to create exclusive timepieces. It highlights a specific moment in Hublot's marketing and product development.
SINGAPORE, 14 March 2013 - From Hublot, Official Timekeeper of Manchester United, comes a brilliant timepiece inspired by Shinji Kagawa: Aero Bang Red Devil 26.
HUBLOT introduces the Aero Bang Red Devil 26 with Shinji Kagawa, first Japanese Manchester United player
Hublot, the luxury Swiss watch brand that serves as the official timekeeper and
watchmaker for Manchester United - the prestigious English football club with
over 100 years of history - announced its release of the Aero Bang Red Devil
26, a special model inspired by and bearing the number of one of the
club's star players – Japanese international Shinji Kagawa.
The Aero Bang Red Devil 26 is inspired by Kagawa and Manchester United, is
unique and stylish, featuring precision details throughout and embodying
Hublot's advanced technology. In a colour combination of Hublot black and
Manchester United red, the model is a rare piece that Hublot, the football club
and Kagawa's fans eagerly anticipated.
The black carbon fibre case, symbolizing Kagawa's strength and
flexibility, was designed, developed and manufactured entirely by Hublot. By
controlling the release of air bubbles during the process of mould-pressing up
to 12 layers of carbon fibre sheeting in the thickest parts, and treating them
in a curing oven, the material evens out and takes on a high level of
durability.
The red sapphire glass befitting of the name Aero Bang Red Devil 26 was
directly coloured by adding a special chemical element that prevents it from
easily discolouring. The strap is made of high-quality alligator leather with
an inner rubber lining that provides a comfortable fit and elegance, and the red
stitching expresses the bond between Hublot and Manchester United. The skeletal
back casing bears a print of Kagawa's jersey number 26 and his autograph,
heightening the watch's exclusivity.
This timepiece is limited to 50 pieces in Japan only, each delivered with a signed jersey.
The Hour Glass is the exclusive retailer for Hublot in South East Asia.
Press Release
Hope he continue to play well! Ken
Question...why Kagawa? Is it meant for Japan market? MU got more senior players like Rooney or Chicharito for example, or even Robin Van Persie who is very popular. Just curious...
But I like my KP Red Devil more hehe... I showed the pic of this new watch and they all drooled like starving dogs LOL
.. and I sure hope he will continue to play well for MU! Ken
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