JLC 2012 Collection: Reverso Red vs. Deep Sea Chrono

Key Points from the Discussion

• The Reverso Red was a standout piece at SIHH, almost 'jumping through the vitrine' due to its immediate appeal.
• The Deep Sea Chrono "Vintage" successfully blends vintage aesthetics with modern touches, creating a well-designed case that could establish a successful new product line for JLC, potentially harmonizing with existing collections like Reverso and Master.
• The Ultra Thin RDM (Reserve de Marche) was a preferred new release for some, despite a liking for calendar watches and Reversos, as the Reverso Calendar was considered too large.
• The Reverso Calendar, while popular, was not universally favored, indicating diverse tastes within the collector community regarding JLC's 2012 offerings.
• The Deep Sea Chrono "Vintage" gained appreciation after initial presentations, with its concept of reinventing the past resonating with collectors.
• The Duometre line, particularly the 'birds' models, continued to captivate collectors, even those who didn't own one, while the Master Control Chrono with a black face and white-on-black date was seen as a more affordable option, despite concerns about Aston Martin branding.