foverstaLouis Vuitton has been working since 2002 to develop its watchmaking offer and make it credible in order it becomes consistent with the other components of its catalog. The acquisition of La Fabrique du Temps in 2011 demonstrates this ambition and provides the means to act in the high-end segment. The brand's greatest success is to have built a collection around a recognizable case (Tambour) and a favorite theme (travel). Being able to build an identity in such a short time is not given to everyone and, moreover, .....Story

---- ∞ ----

foverstaHamilton is a brand that works very well within the Swatch Group. Thanks to its history and its positioning, it offers watches at reasonable prices that appeal to both watchmaking enthusiasts looking for reeditions of classic models and customers who wish to acquire well-made mechanical watches without breaking the bank. It cannot be said enough: Hamilton's role is fundamental to the Swatch Group. The production volumes are not those of Tissot or even Longines but Hamilton has a key mission: to give taste .....Story

---- ∞ ----

foverstaStep by step, Emmanuel Dietrich is winning his bet, which consists in building a coherent brand with a recognizable identity. The Organic Time presented in 2014 had laid the foundations and surprised by its audacity, the Time Companion in 2017 had placed the brand on a Swiss made basis and the trajectory continues with the launch of the Dietrich Device in December 2019. I could also mention the Perception which is the top-of-the-range model but its price places it in a different dimension. That said, its .....Story

---- ∞ ----

foverstaThere are many ways to glimpse originality in the small world of watchmaking. We can discover a watch with a surprising design. Or with a delirious atmosphere. Or with an unexpected inspiration...Story

---- ∞ ----

foverstaThe year of the pig ends on January 20th, so there are still a few more weeks to enjoy the pieces dedicated to this Chinese astrological sign. One of the most interesting watches around this topic is the Corum Coin Watch. Corum applies a well-mastered recipe: one that uses a silver coin to create the dial and the caseback to house it in a silver case. The interest of the watch lies in the 10 euro coin that comes from the Monnaie de Paris...Story

---- ∞ ----

foverstaI have just come back from Luxemburg after having attended the "Les Journées de la Passion" event which aim is to present the latest offer from a lot of brands to end customers. This event takes alternatively place in Luxemburg and Brussels and is always successful because the organizer manages to involve the local retailers. I always like this type of event during the last quarter because they allow me to do a kind a wrap-up of the year, to discover some of the latest novelties from the brands and of course ... ...Story

---- ∞ ----

foverstaForeword: The pictured watch is a prototype and some details will be improved. In particular, a plate is missing on the caseback and the contrast between the numerals and the discs will be increased. David Rutten claims that he was born in Belgium but I do not think so. He comes from a very distant planet...Story

---- ∞ ----

foverstaLongines reserves a very nice surprise at the end of the year with the Heritage Classic model. This is certainly not the most spectacular or the most original watch. But it demonstrates once again the ability from Longines to reinterpret certain models of the past effectively. The Heritage Classic is inspired by a watch from the 30s which it takes the silvered sector dial characteristic of the time...Story

---- ∞ ----

foverstaLouis Erard offers us a very nice surprise during this last quarter by presenting a breathtaking version of his Excellence Regulateur. I almost wrote: "unexpectedly" and finally I changed my mind. Because when I think about it, it is not surprising to see Louis Erard act like this. The brand is indeed taking its destiny in hand under the impetus of Manuel Emch who is much more than a special advisor sit on its bedside...Story

---- ∞ ----

foverstaAfter several weeks of work, Breitling has reopened its boutique located at the number 10 of the rue de la Paix. In fact, Breitling had hardly left the place during the works since the temporary boutique was located in the same street, on the same side and a few steps from the Place Vendôme. The reopening of this important boutique for the brand is interesting in many ways. First because of the nature of the inauguration party and then because of the architectural codes and the interior layout used to renovate .....Story

---- ∞ ----