
SJX's report on the grand opening of Cartier's boutique in Singapore's Ion Orchard mall offers a glimpse into the brand's luxury retail experience. This article highlights the store's unique features, including its dedicated men's salon, and captures the community's reaction to Cartier's commitment to high-end customer engagement and horological offerings.

A few days ago Cartier opened its new and impressive store in Singapore's new and impressive mall, Ion Orchard. It was a grand affair graced by some famous faces. Billy Zane was there though I have to admit he drew a blank until someone told me, "He's the bad guy from Titanic." I see.

Celebrities aside, the high point for me was the Cartier champagne, which was good; I had never come across it before.


The store is impressive though and especially interesting is the ground level, which is the first time Cartier has created a 'men's salon' containing all the stuff men would buy (mostly). Cufflinks, pens, leather goods and of course watches. The store is extremely well stocked with Cartier timepieces, including the new high horology watch collection. This afternoon I walked by and saw all three models of the flying tourbillon in the window. It is well worth checking out.
The rest of the photos of the opening to follow. All photos courtesy of Cartier Singapore.














This message has been edited by SJX on 2009-07-28 07:20:55 This message has been edited by SJX on 2009-07-28 07:36:14
A couple of photos of the guests... Ms Emily Wang and Mrs Grace Chng Ms Zoe Tay, a local television personality Mr Billy Zane - "The bad guy from Titanic" Actor and director, Mr Stephen Fung Ms Monica Marthen Ms Ingrid Prasataya, Ms Emily Wang, Mrs Dana Cheong Ms Rosanne Wong Mr Alessandro Raniolo, Ms Celina Lin, Mr Andrea Goros Ms Rosanne Wong Ms Erika Halim Mrs Grace Chng, Mrs Grace Yeh Ms Dana Cheong, Mrs Grace Chng, Ms Emily Wang Mr CH Liauw, Mrs Linda Liauw and Christopher Kilaniotis Christ
I'm not referring exclusively to Mister Billy Zane, although I am somewhat familiar with his work. In addition to playing the antagonist role in Titanic, he also played the lead protagonist in the movies "The Phantom" and "Sniper." A large amount of beautiful people wearing beautiful magnificent timepieces. The food looks good, and yes, the Cartier Champagne is very good.
I have to salute Cartier for their dedication and focus on continuing to provide the best for their valued customers. In this day and age, the opening festivities seem to be a shout out by Cartier to their fans that they are here to stay and that fans will still get their Cartier fix, the Cartier way. Congrats to Cartier and an incoming sorry to my wallet as my wife is itching to go visit.
Based on the pictures, the event looked fabulous and seems to have generated a lot of excitement about, and enjoyment of, Cartier's offerings. The bellhops/doormen are decked out! Thanks for the report, SJX! I enjoyed it! Cheers, Daos
BBC recently reported on Cartier's polo event in the UK: news.bbc.co.uk . I bet this was precisely the kind of thing the great and good were enjoying in St Petersburg just before October 1917. The store at Ion is well worth visiting just for the watch section. - SJX
Have you seen any special editions, created for this event SJX? GEO
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