Kong reports on the grand inauguration of the world's first new Richard Mille concept boutique at the Grand Hyatt Singapore in December 2012. This article details the brand's innovative retail approach, featuring a unique design that integrates aerospace-inspired elements and interactive displays. The event, attended by Richard Mille himself, Dominique Guenat, Dave Tan, and Michelle Yeoh, marked a significant moment for the brand's global presence and retail strategy.
December 2012 â The worldâs first
new Richard Mille concept boutique will be inaugurated on December 14th,
fronting the the prestigious façade of the Grand Hyatt Singapore, one
of the great bastions of luxury in the Garden City. The inauguration of
the boutique will commence with a ribbon-cutting ceremony by Richard
Mille, his partner Dominque Guenat, Asia Pacific business partner Dave
Tan and friend of the brand, international celebrity, Datuk Seri
Michelle Yeoh, who recently received an honorary French knighthood
amongst her other numerous accolades.After
the ceremony, the new boutique will be unveiled in spectacular fashion
true to Richard Milleâs edgy style, with over 300 esteemed guests having
an exclusive opportunity to discover the new Richard Mille universe.
Offering a glimpse of the arenas Richard Mille is most passionate about
are watches on models donning high performance sports gears. After
the cocktail reception, the evening will continue to excite and
titillate the senses. Step into party grooves at âClub RMâ in Grand
Hyattâs luxury gallery which
will be totally transformed for one night only. Move to the heart
thumping music concoction as guest performance from internationally
renowned DJ Leon Lanvin takes centre stage to kick off the show. Be
dazzled by all-time popular and highly energetic K-pop girl band, Miss
A, with an exceptional concert to round off the evening. Satiate the
taste bud with the creative presentation of indulgent dessert art
sculpture that is conceptualised based on Richard Milleâs planetarium by
celebrity art dessert chef.
Unconventional Retail Concept With
one the brandâs largest and most innovative showroom covering 200
square metres (2,153 square feet), this new retail creation marks a new
era in the watch retail world. A noticeable difference stands out even
before you enter the new Richard Mille environment â a view from Orchard
Road into the boutique captures a seemingly floating movement
sculpture, constructed by experts specialized in the aerospace industry.
From the lobby, seven majestic curved tonneau glass fronts the façade,
creating a distinctive departure from the current retail concept. Free
rein has been given for the concept development, resulting in 5
âstagedâ areas, application of new materials, a new color scheme all of
which are set in subtle lighting with the ceiling totally void of
lights. A glass atelier allows visitors full view of the brandâs Swiss
technician demonstrating his craft at his completely see-through work
desk. The focal point in the heart of the
boutique showcases 24 display units that present some of the worldâs
most exceptional creations, with the signature RM008 glass animation
feature that is entirely lit from the top & bottom. Step
up to the mirrored ceiling bar as you unwind to view the latest
collections or enter the VIP room to be greeted with an unobtrusive
shattered glass detailing in the wall panels and bookcase. In
sync with the brandâs DNA as a purveyor of unconventionality,
experience and application of materials, no details have been spared in
the architecture of this brand new Richard Mille experience. Excited yet? Check in on 14 December 2012 and indulge your senses.
Press Release
About the Richard Mille Tourbillon Split-Seconds Chronograph Ref. RM008
The Richard Mille RM008 represents the brand's approach to high-complication watchmaking, featuring both a tourbillon and split-seconds chronograph function within a single timepiece. This reference combines two significant horological complications in Richard Mille's distinctive contemporary case architecture.
The 39mm titanium case houses the manual-winding RM008 caliber, providing a substantial 70-hour power reserve. The skeletonized dial construction reveals the movement's architecture, while sapphire crystal protects the face. Water resistance extends to 50 meters, and the watch is completed with a rubber strap. The fixed bezel maintains clean lines consistent with the overall design.
Produced between 2005 and 2010, the RM008 appeals to collectors seeking advanced complications in a modern presentation. The combination of tourbillon and split-seconds chronograph functionality positions this reference for enthusiasts focused on technical complexity rather than traditional dress watch aesthetics. The titanium construction and rubber strap reflect Richard Mille's contemporary material choices during this production period.
Specifications
- Caliber
- RM008
- Case
- Titanium
- Diameter
- 39 mm
- Dial
- Skeletonized
- Water Resist.
- 50m
- Crystal
- Sapphire
