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Seiko

How many ways can Seiko tempt us? Let me count them:

 

I was thinking about how many watches Seiko offers around the world, and my head began spinning. Even "working" as the Seiko moderator, I have just a limited view of the total Seiko universe. So I did a bit of research today on Seiko Watches (not clocks, timers, doorbells, computer printers etc). Here's what I found:


(Photo of Kohei's watches)



SEIKO BRANDS or WATCH LINES

Grand Seiko
Credor
Galante
Ananta
Arctura
Astron
Coutura
Premier
Le Grand Sport
Seiko Core
Sportura
Tressia
Velatura


 
(My Seiko collection, 10 years ago this week.)



RELATED LINES

ALBA
appetime
PULSAR
SOMA
WIRED (wired? yes, I had one)



MOVEMENT TYPES

Digital (battery power, no hands)
Kinetic (powered by arm motion charging a cell)
Mechanical (turn the knob to wind a spring)
Quartz (battery and conventional hands display)
Solar (powered by sunlight)
Solar Radiowave (adjusted by radio from land stations)
Solar GPS (adjusted by transmission from satellite array)
Spring Drive (powered by arm motion winding a spring)
Thermic (powered by skin temperature)


FEATURES

Alarm
Altitude
Barometer
Chronograph
Compass bezel / Actual compass
Countdown (yacht) timer
Depth gaugeDate / Big Date
GMT / 2nd time zone
Interval Timer (laps / splits)
Map meter
Moon Phase
Moon (full moon indicator for werewolf avoidance)
Perpetual Calendar
Power reserve
Sapphire Crystal
See-Thru Case back
See-Thru "Open-heart" Dial
Slide-rule / flight-computer bezel

 

WATCH TYPES

Aviator
Casual
Digital display
Dive
Dress
Easy-to-Read
Pocket Watch
Sporty


CASE / DIAL MATERIALS

Black Ion Coating
Ceramic
Diamond
Gold yellow or rose
Lumibrite
Mother of pearl
Stainless steel
Titanium
Titanium Carbide
Two-tone gold finish


STRAP MATERIALS

Canvas
Expansion band 
Fabric 
Leather
Nylon
Rubber
Silicone
Stainless Steel
Titanium
Urethane


DEPTH OF COLLECTION 

This is a typical, on-line, high-end dealer's in-stock items. These aren't necessary the number of watches in stock, but the number of SKUs that are carried by this dealer.

ANANTA 3 items
ARCTURA 1 item
ASTRON 11 items
AUTOMATIC 8 items
COUTURA 11 items
DRESS 7 items
GRAND SEIKO 13 items
PREMIER 9 items
SPORT 35 items
SPORTURA 15 items
SPRING DRIVE 5 items
VELATURA 1 item

(Heck I have almost that depth of assortment)



AMAZON COVERAGE

~ 3500 different Men's Seiko watches, including pocket watches
~ 800 Seiko watches priced under $100 US
~ 120 Seiko watches priced over $1000 US


DEALERS

Grand Seiko in the USA ~ 13 locations
All Seiko in Calif alone ~ 500 local dealers

GOOGLE SEARCH

A search on "Seiko Watches" returned 756,000 hits
A search on "Grand Seiko Watches" returns 362,000 hits
"Credor watches" gets 1990 mentions

Now for comparison, if we just search on SEIKO we get 21.5 million hits and for ROLEX 24 million.




This message has been edited by cazalea on 2014-05-04 08:51:35

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