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TAG Heuer

Next gen horology…

 

As I am working in the space of digital technologies and signal processing, a colleague of mine brought this to my attention purely as a joke…but I was honestly impressed when I saw this!  


Looking into it further, I realized that this isn’t a new development, and that other brands like Montblanc have been working in this space for some time.  Therefore, I hope that isn’t a sign of horological snobbery that I just found out about Tag.  It’s not at all far fetched to imagine the tool watches of the future requiring to have integrated smart technologies as a new standard.  Just as Rolex was a pioneer, so it may be again.  And don’t date rule out AP and RM taking a stab at this future.  Interesting to consider, at the very least.






Reference: Tag Heuer website


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