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SIHH 2011: Baume & Mercier Classima Collection
Offering a unique combination of classical and modern elements, the Classima collection by Baume & Mercier is a best-seller that has become a true favorite among executives all over the world. Classima, by nature, is at home in any circumstances, thus empowering its wearer to move smoothly from the rigorous discipline of the city to the serenity of a relaxed environment. Firmly rooted in tradition, it is a sign of inner wealth that is made to be shared without ostentation.
Press Release 2011 PRE - SIHH
The new Classima models confirm the spirit of this collection, embodying timelessly chic and discreet masculinity.
Classima AUTOMATIC JUMPING HOUR WATCH (10039)
This new 42 mm size Classima 2011 model with its refined design is driven by an automatic Dubois Depraz 14400 movement adorned with a "Côtes de Genève" motif. Its attractive jumping-hour function is complemented by its silvered "barleycorn" guilloché dial graced with black numerals, and a sapphire crystal case-back revealing the personalized oscillating weight bearing the brand's PHI symbol.
Limited & numbered edition of 500
To be launched in Fall 2011
Key characteristics: Automatic. Jumping Hour. Silvered dial. Steel case. Black alligator strap.
Size: 42 mm
Movement: Automatic (Dubois Depraz 14400), movement adorned with "Côtes de Genève" décor
Function / date: Jumping hour
Case: Steel, sapphire crystal case back
Strap: Black alligator
Buckle: Adjustable triple folding
Dial: Silvered, "Grain d'orge" guilloché décor, black Arabic numerals, riveted dots and indexes
Water-resistance: 30 m
Limited & Numbered edition: 500 units
Classima RED GOLD DUAL TIME-ZONE AND POWER RESERVE WATCH (10040)
Another superb 2011 release in the Classima collection, this model is distinguished by its 39 mm case made from 18-carat red gold that gives it a touch of warmth and sophistication. It is equipped with a self-winding Soprod 9035 movement adorned with a "Côtes de Genève" motif. The elegant black dial features a straight-line guilloché pattern and gilt hour-markers, complemented by an alligator leather strap in the same shade. The dual time-zone and power-reserve functions, along with the case-back providing a view of the personalized oscillating weight bearing the brand's PHI symbol, will delight devotees of fine watches.
To be launched in Fall 2011
Key characteristics: Automatic. Dual time & Power Reserve. Red Gold Case. Black dial. Black alligator strap.
Size: 39 mm
Movement: Automatic (Soprod 9035), movement adorned with "Côtes de Genève" décor
Function / date: Dual Time, Power reserve, Date at 3 o'clock
Case: Red gold, sapphire crystal window case back
Strap: Black alligator
Buckle: Pin buckle
Dial: Black, guilloché décor, appliqué indexes & roman numerals
Water-resistance: 30 m
Gold weight: 22.8 gr (18 ct)
Milestones in a watchmaking saga
Baume & Mercier: two names that evoke a watchmaking heritage of exceptional longevity, and a know-how reflecting the finest traditions of the great Swiss watchmaking houses.
Since 1830, from generation to generation, through siblings and friendships, refined complications and visionary innovations, the dream of the Baume dynasty has been steadily fulfilled and Baume & Mercier watches have come to embody the ideal of perfection pursued by their creators.
The uncompromising company motto remains: "Accept only perfection. Only manufacture watches
of the highest quality."
• 1830 Founding of the "Frères Baume" comptoir (watch shop)
• 1851 Founding of "Baume Brothers" in London
• 1885 Gold Medal in the Universal Exposition in London
• 1892 Triumph at the Kew Observatory competition
• 1918 Founding of Baume & Mercier
• 1919 of the Geneva Seal diploma
• 1964 Introduction of the PHI symbol and the "Genève 1830"marking
• 1973 Creation of the Riviera collection
• 1994 Creation of the Hampton collection
• 1998 Creation of the Capeland collection
• 2005 Creation of the Classima collection
Press Release