Zenith

From April 18th to 23th, 240 contestants wound their way on occasion of the 25th edition of the Tour Auto Optic 2000 through the most beautiful regions of France, from Paris to Cannes, testing their mettle on closed roads and circuits dotted along the five legs of this race in which we are delighted to be taking part.

The rally was started off at the Grand Palais, on the Champs-Élysées, Paris:

Aldo Magada, CEO & President of Zenith, commented: "We serve as official timekeeper for Tour Auto and Peter Auto events around Europe. We share a passion for fine mechanisms, timeless aesthetics as well as history. And most of all, a passion for competition, great escapes and travel. We want to be far more than a sponsor and instead a real partner.”

2016 is a special year, since this edition of the Tour Auto marks the 25th anniversary of the first Tour Auto Optic 2000. 

Zenith has launched a new limited series of 500 pieces of El Primero Chronomaster 1969 Tour Auto Edition as a tribute to this exceptional competition. This high-octane beast roars at a speed of 36,000 vibrations per hour and flaunts the precision of the legendary El Primero movement. With its high-performance engine and its timeless sporty look, this legendary chronograph flies high the banner of a human-driven adventure brimming with thrills and technical feats.

 

More on the watch - please read François' review here !

Zenith welcomed the three renowned French Michelin-starred chefs Michel Rostang, Michel Chabran and Jean-Paul Lacombe. After a watchmaking ‘class’ focused on the new El Primero Tour Auto limited edition, they are now on the road towards the first stage of the race, on their way until Cannes.

(Aldo Magada, Michel Rostang, Jean-Paul Lacombe and Michel Chabran)

 

 

Vip, Ambassadors and friends of the brand came for the grand opening of the Tour Auto at the Grand Palais in Paris on April 18th as Francis NG, a renowned Chinese actor and director. 

(Aldo Magada, Francis NG, Patrick Peter)

Organiser Patrick Peter from the namesake Peter Auto said: "I am particularly honoured that a historical brand like Zenith, renowned for the precision of its chronographs and luxury watches, has joined us on the Tour Auto Optic 2000 since last year. It is a pleasure to be writing together a new page in the history of this event that is celebrating its 25th edition this year."   

The tour let the drivers and their prestigious cars pass through more than 2,000 kilometers on roads and circuits that stand between them and Cannes. A few impressions:

 

 

 

 

 

 

 

At the end of the race, Zenith's CEO, Aldo Magada, congratulates Martin H. Sucari and his son, Francisco Sucari, for coming out on top in the overall classification of the Regularity category after an intense race. They both won a Zenith El Primero Chonomaster 1969! 

For a fantastic video footage please look here:

Cheers and congratulation to all participants, the winners and of course to Zenith!

Best,

Magnus 

(images, (large parts of the) text as well as the video are Zenith press material)

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