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Bulgari

The Bulgari Endurer is going to be Bulgari's homerun watch IMO

 

It will attract new customers to the Daniel Roth customer base, and these customers will be from the masses who like Offshores, Big Pilots, and Panerai's.  The Endurer has the Daniel Roth DNA but with a slight sporty twist which makes the watch amazing and capitivating in design.

A partnership with a sports celebrity could be a good fit for Bulgari and the Endurer watch.  Maybe when Bulgari decides to release a "black" version of the Endurer?

For the Bulgari Gerald Genta designs such as the Octo Ceramic, they are more clean and less "out there" but still slightly too avant garde for the masses.

Cheers,
Anthony

 

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