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Singapore Mille Miglia Gathering - Unveiling the 2009 Collection

 




25 June 2009, Chopard Asia has a cosy gathering to unveil the 2009 Mille Miglia Collection
at the Singapore Flagship Boutique.





Went early to capture the preparation work by the Chopard Team.....



Props and the newly couriered pieces were promptly put up followed by a quick product briefing.


Decorated moving display


A few of the models vintage cars which are still participating in the Mille Miglia Race.


The Mille Miglia labels for the participating year...


Wow!  An oil tank


The decorated stand


The door gifts for the guests


This is one nice showcase!
























The Decorator snapping her works.


Last check of the presentation materials and then convert  the lounge to a small theatre.


The showcase was converted to temporary hold the projector.





Some pictures of the pieces shown ...


2008 SpeedBlack II with accessories.


2009 Speed Black Split Second Chronograph







2009 Chrono SuperCharge with bagutte-set diamond bezel




Chronograph GMT in bracelet


2009 Chrono SuperCharge with peers


2009 Mille Miglia Chronographs (Gold & Steel versions)



Another interesting corner, a watchmaker (who is also the Customer Service Coordinator).
One of the Purists was asking him some technical questions.


By 7pm, most of the guest arrived. Drinks and canapes were served.


7:30pm, the presentation started.



Mr Maxime Labey, Managing Director - Chopard Asia presented
and gave a run down of the Mille Miglia pioneering pieces till the 2009 collections.



Mr Maxime Labey, Managing Director - Chopard Asia


Quizzes were next and interesting prizes were given to guests who provided the correct answers.




A few Watches Seen


The MM piece on Maxime's wrist.





The past and present.


The first Chopard Mille Miglia watch and the more recent Chronograph.

Maxime with the owners of the above two Mille Miglia watches. 
Also ardent fans even with the Mille Miglia Race too.


A Titanium Red Mille Miglia.


A nice Minerva



Thanks Chopard Asia for the wondering evening and nice model vintage car door-gift.


Kong


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