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Jaeger-LeCoultre

“Good job” - Seriously???

 

Hey, JLC took the same movement and the same concept and tailored it a bit here and there. Then took the price tag and continued to inflate it. Yet another of approximately one bazillion minuscule variations on the Reverso.

C’mon, they’re nice enough watches but JLC has become overall one of the laziest and most cynical companies I can think of today.

Once upon a time I had huge respect for JLC - the watchmaker’s watchmaker, quiet but important, delivering good watchmaking with good value, serious and sober, classic yet innovative. Today it is treading again and again on the same hits, appears to be completely led by the marketing department and corporate targets.

Once upon a time I recommended friends who were looking for just one good watch to buy a Reverso or a Master. Today I would never do that.

Thanks Richemont.

Best

E.

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40 Comments view entire thread 

New Reversos!

 
By: andrea~ : September 26th, 2024-15:12
After many disappointments I can finally say that I really love the new additions to the reverso tribute lineup. Mainly the monoface, which finally reverts back to vintage proportions, and the steel duoface tourbillon with a fantastic rhodium dial. Good j...  

That blue one is stunning

 
By: Aquaracer1 : September 26th, 2024-15:30
Always been a fan of the colors and dials on the tribute-styles from JLC!

Well, the prices are...

 
By: India Whiskey Charlie : September 27th, 2024-00:50
Reverso Tribute Monoface US$8900. As to the stainless steel Tribute Duoface Tourbillon, you'd have to ask JLC... 😁

+1.

 
By: proestak : September 26th, 2024-18:39
The last time we saw something new was in 2015 with the Geophysic True seconds. It becomes very frustrating and boring.

remember, belle horlogerie has been the new(ish) raison d'etre... no interest in updating movements in any "basic" models.

 
By: remarque : September 26th, 2024-21:57
be they reverso, memovox, master lines etc. one has to wonder if the revenues since belle horlogerie of mme renier (now replaced as she has "moved on" back to asia) has worked out for JLC, because as we all know, nothing has been advanced and the polaris ... 

I jumped for joy...

 
By: robsallnow : September 26th, 2024-17:03
...when I saw the blue dial, finally a Tribute without the circular subdial. Then I saw the size. I know some will be pleased but I'm afraid I'm not

“Good job” - Seriously???

 
By: Esharp : September 27th, 2024-01:55
Hey, JLC took the same movement and the same concept and tailored it a bit here and there. Then took the price tag and continued to inflate it. Yet another of approximately one bazillion minuscule variations on the Reverso. C’mon, they’re nice enough watc... 

Let's put it into context

 
By: andrea~ : September 27th, 2024-13:33
I agree that the brand has been on a decline and that they have been creatively stagnant while increasing prices by insane amounts. What I was commending them for is the return to smaller cases, since they have been releasing huge watches for years. It's ... 

Love the news/old sizing

 
By: johnnymoped : September 28th, 2024-15:23
And now please release one with a black dial. The prices are crazy though. It‘s about 9500€ for the monoface in Germany. I paid 8900€ for the duoface two years ago at the JLC boutique.

Went to see the steel Tourbillon today

 
By: Watch Commission : September 28th, 2024-19:00
I am a big fan of JLC, but I have to give a hard NO on this one. It’s cool, but I can’t see putting $100,000 to this watch. It stands to no proportion. It’s a nice movement, but the value is not felt. Stickers on, so it looks out of focus ...  

Very much like the new Tribute Monoface (especially the white one), BUT

 
By: johnnymoped : October 17th, 2024-14:57
it's kind of cheeky to sell this as a new size closer to the original. The case size has always been there (not with the tribute version, but with the classic version). They just changed the dial and made it about 1.000€ more expensive than the now discon...