Bruno.M1
4880
That was because of a huge currency correction
If the USD would loose 20% against the euro they will increase prices in the US and decrease a bit in Europe
If an important currency fluctuates too much in a short time they have no other option
If watches are 25% cheaper in the US, European dealers would sell anymore
On the other hand if they would increase 25% overnight in the us the US dealers would have a problem
Am I wrong or ….
If I remember correct the official listprice for a steel reverso duo date was 9300 euro in 2022. I notice JLC increased it a little bit in Jan 2023 From 9300 to 13400 That is 43% ….. in one time ?? ...
There were two increases
First they went to about 11.500 and then there was another price increase.
I would love to know how they make these decisions
“Only 20% rise? Look here, I’ve got targets to meet and a bonus to achieve. Put the prices up another 20% or so. Our customers have money to burn, and with street prices for AP PP and Rolex jumping through the clouds we can just fill some of the space the...
Several executives are indeed enjoying the inflationary environment
They squeeze every drop they can from the customer. Unfortunate situation that leads to problems across the board when everyone adopts this attitude (even in basic industrial materials)
I’m guessing that the prices will never go down again.
Precedent is for more increases…and customers will keep paying.
My Duo cost me @ $13K
in 2015 straight out of the boutique…maybe they were just “short on caviar” that day 🤣
Have you ever seen
have you ever seen a price being reduced after such uplifts ? I do not recall having seen such a thing in the luxury area while it is more commun in other domains. I guess so big increases ( an others brands like PP have also done the same) might bring so...
I don't remember the exact year, maybe 2012 - both Patek and AP lowered prices.
Sounds crazy in the post covid world ...
Vacheron lowered their price of the 3rd. Gen Overseas at one point
I ordered one at an AD and was given a refund for the difference, it happens.
That was because of a huge currency correction
If the USD would loose 20% against the euro they will increase prices in the US and decrease a bit in Europe If an important currency fluctuates too much in a short time they have no other option If watches are 25% cheaper in the US, European dealers woul...
richemont did it 2013ish? same with AP for precious metal
I remember distinctly because my wife surprised me with a JLC platinum jubilee before we got married, then it proceeded to have a large price decrease soon after. I think a few if not all the richemont brands had a good price adjustment downwards ...AP ha...
Typical For Richemont. You Pay More, Yet Get Less.
Have noticed over the past few years that various Richemont brands are on a trajectory of paying ever-higher pricing and getting less(!) for the cost. If you feel JLC is a situation, take a closer look at Panerai and their movement quality / decoration do...
I agree, it's a shame
Quality isn't improving and prices are skyrocketing. JLC focused too much on making new variants of extremely expensive watches and gave little to no attention to the pieces they actually sell in 2022. I am not too happy about how the brand is being manag...
Like many watch companies...
No product improvement Higher prices Which are used to advertise more Which boosts effective sales prices And the cycle continues. For them, the money is better spent on advertising than on improving the product.
Did they increase prices again?
My Reverso Classic Duoface Small Seconds costs now CHF 12'800 while I bought it in April '22 for 9'000. In a around a year +42%...strong inflation in Switzerland...