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Panerai’s history should be taught in business schools twice

1) How to create a cult brand in less than 10 years with hardcore followers queuing to buy unreleased products ( I’ve been there myself, fond memories of rushing to Chronopassion to get my 358, I even paid half of my 372 the day it was released, got it de
5Y
By: amanico
44
amanico
10316

Once upon a time.....

...there was an "aborted" collection of lefties. At the beginning of my Paneritis, I had the idea of collecting all the lefties available, at the time. In a very short time I bought the ones in the picture. Little did I know, that my budding "collection"
5Y
By: sergio
9
TS1987
2507

My idea was to collect all the "destri"....

my knowledge about the Panerai production at the time was, virtually non existent and after having consulted the data base at my disposal, I started buying all the ones I knew. When I though I was..almost there...I discovered two models which killed the w
6Y
By: Gaulix
13
TS1987
2748

Iwc big and small pilot: a shift in collector’s priority

Dear all, Avid reader for more than 10 years I did not post for a very long time... but decided to change this bad habit to share some thoughts on my evolution as a watch aficionado. I’ve been lucky to own some (to my eyes at least) very nice pieces such
7Y
By: sebks
9
Ron_W
2866

Not so fast....

the early production of destros does not consist in Limited Editions (if the word limited in you post suggests that). They just have been..produced..in low numbers. That had more to do with the sales than anything else IMO. Still and all there are 1500pie
8Y
By: Dan.F.Rado
9
Dan.F.Rado
3033

Long Read: The most desirable Destros in the World

Long Read: The most desirable Destros in the World I love destro watches. There, I’ve said it in public now. Comments from fellow purists aside, I want to tell you the whys and wherefores. Since I was a wee little one sitting on my father’s lap, I’ve been
9Y
By: Julian C
6
Julian C
3222

I would go for a Pam 187, instead.....

Love chronograph Pam, would like to get the 187 with T-dial but instead I found a rare Chronopassion 2500m Destro Pam 358. The quest continue for a 187....
13Y
By: sdtom
16
ianmar2112
29166

Auction @ Christie's: Result of the 12 november of 2012

LOT 88: Do you know the history behind the creation of Lamborghini? Ferrucio Lamborghini was fired by Enzo Ferrari in 1958, because he wanted to make the Ferrari 250GT more efficient and reliable. "Joe Ben" Champion was a famous lawyer from Texas and a co
13Y
By: pifpaf
5
Dje
3142

SOLD: Panerai PAM358

Brand: PANERAI Model: PAM358 L , Limited Edition 100 Size : 47mm Function: Submersible Destro Case: Titanium Case , SS Bezel Movement : Mechanical Automatic Net Price : US$16,800- Condition: Mint Remarks: Box & paper
13Y
By: omiles
0
139

Two Pam Out

Thanks for all the compliments. Yes, both the Radiomir 210 & 292 recently sold to friends who want to start having their first Panerai. And the fact that I personally prefer Luminor style Panerai, so they left the "family" and went to good homes. On a
14Y
By: Watches4ever
18
ianmar2112
8450