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A. Lange & Söhne

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Yes, Lange may need to communicate maybe not more but different. Clearly, the new Saxonia collection is dedicated to new clients not to the "old" ones. The challenge for Lange is now to enlarge its clients base without losing its traditional features. Not easy. I think they sometimes should dare more on some topics. For example, i regret that slate dial is not available anymore within the Saxonia collection.

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