Girard Perregaux

Girard-Perregaux has started a new campaign to recognize their young, talented watchmakers. I think it's great to see the company promoting the people who craft our watches. Except for a handful of very famous names, watchmakers seem to be an anonymous, a...  

And I found that it was a nice way to remind us that GP is a superb manufacture with a lot of experience and know-how. Fx

...clever. Learning more about the young watchmakers made me feel more engaged with the company, as a whole. Cheers, Daos

...playful way to put the spotlight on the future stars of watchmaking! I like how GP has humanized their watchmakers -- no longer are they anonymous craftsmen toiling in secret! The elves have been unmasked! Cheers, Daos

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...and try to embrace the humor in life. Some of the ad campaigns are sooo serious and present the brands involved as taking themselves too seriously. Daos