Why do watch manufacturers do this??
Why do the watch manufacturers put superfluous printing on the dial such as "automatic" certified chronometer" "100 meter", etc.? The owners know that is one or all of the above, and most people who see the watch get such a quick glance they can't read it...
Well, then my favorite in this sense is the PAM065 with "Platinum" on the dial....just to remind you that you're rich any time life makes you forget about it...;-)))
Officine Panerai - First post on the Pam forum () ...
This one has to tell you everything...
The chrono subdial layout The movement reference number It's mechanical Oh, and it's also hand-wound Only the size and price are missing... LOL! Photo: Fratello ...
Maybe not all owners are as familiar to watches like the community here.
If we buy a watch and gift to our family, such printings will help the “owners”.
what, you don't like 6 lines of text on your dials? (7 if you include 'Swiss Made')
Most of these companies are glorified marketing agencies first, and watchmakers second. ...
Signature
Perhaps for the marketing teams it is important what for some collectors is a nuisance. It is a bit like people’s signatures. They convey an impression about the individual, but only the creator of the signature knows why each trace is how it is. Also the...
i have a theory: watch brands believe their customers are geriatric and forgetful, and need reminding
since watches are often compared to cars, here's an example from the car biz... mercedes-benz used to have a fuddy-duddy image of being for rich, older men. in keeping with that, benz put a hood ornament on every car so the owner would not forget what he'...
Lol, wow; that’s really something!
If someone likes reading every time they check the time, they’re getting good value with that one!
LOL this is great
I especially love the 2000 ft=610m, got to have those unit conversions ready 🤣
A dress watch should obviously be minimal type if any…
a tool watch should have some kind of rating on it especially if it is a dive watch for safety reasons.
What? I always go shopping at Tiffany & Co. before I go on a deep sea dive where I will be saturation diving with He/Ox. Don’t you?
Besides, all the writing on the dial gives me something to read while I am down there!
Couldn’t agree more-like reading a short story on the dial
Moser should do an April Fool’s edition where the whole dial is filled with a description of the watch. “This was made in Schaffhausen by George S. who attended the Swatch school in Bienne. Rated to 300m +/- 6 secs/day... etc”
It's like for Tinder… if your registrer a lot of information your increase your chances to have a match 😂😂😂
Guess one day they will add Extraordinary oyster case The best ever mega superlative chrono…. And it would be a Mark 999 😬
The GF Invention Piece 2, like strapping a book to your arm - at least the text is artful and part of the design.
Picture credit - A Blog To Watch ...