IWC

A Visit to the IWC Boutique Singapore (c) Decksurgeon 2009 =============================================== International Watch Company is synonymous with Probus Scafusia which means "Good, solid craftsmanship from Schaffhausen". Collectors and owners of I...  

Best of luck for all the IWC team members. Cheers! Vte

on the pics as I didnt a grey card on me to set it at the time of shooting. I apologise for the slightly warm pics, a tad bit too 'yellow'. In the actual boutique, the backing of the "IWC Schaffhausen" word for example is completely white, in the pics the... 

the photos were very enjoyable : ) Cheers

First L'Atelier and now this... did you ever leave ION? - SJX

they should have built a hotel in ION.....i'd permamnently live there *LOL!*

You should have gotten one so you may continue to spend more time there and post more superb pix here Mech.

The boutique does look modern and inviting. I like that IWC has let the store borrow some vintage pieces from the manufacturer's museum to display. This unique decor serves to tie together IWC's past and present. Cheers, Daos

Thanks JM for the report! There are just so many interesting items in the boutique besides the watches. I find the triangular block with "IWC" elegantly simple and most representative . . it is IWC!

IWC have items now called "FBI"=Flagship boutique Items. You will find al lot of this mechandise in the Hong Kong Flagship IWC Boutique. they will have leather jackets, flippers, snorkels et cetera et cetera. most of the items on display in the HK Flagshi... 

I've been to a couple IWC boutiques around the globe. The ones that come to memory include Beverly Hills and Bangkok (Siam Paragon Shopping Mall). But this boutique is simply mind-blowing and extremely meaningful when taken into context of the brand. Extr... 

it looks a lot of interesting little displays in the shop, e.g. the IWC bookstands. it would be lovely to have one in my house. many thanks. stefan

Thks for sharing

Thanks for posting so many pictures which allow us to discover a lot of details of this new boutique. Emmanuel