KMII
[Montblanc Moderator]
50416
Nothing new under the sun? 😊🤷🏻♂️
Remember the Tag Heuer Monaco 69? 😁
Picture from: Time & Tide
Or possibly more interesting, the Ventura Sparc, which is fully mechanical with a digital display.
Picture from: Ventura
If JLC could make a mechanically winding (ideally automatic) watch with all the health features in a digital display on one side and the mechanical watch on the other it might be cool. But possibly better suited to another brand 🤷🏻♂️
The larger question of how watch brands remain relevant in a world where the customer base might well die out from age over the next 40-50 years is a super exciting topic IMHO 👌🏻👍🏻
Reverso One Side Mechanical Other Side Digital Screen
Source: stockcake Would that be the future and applicable to other designs that integrate both? Agree or Disagree and Why ...
I think it’s a cohort effect and they might very well not follow 🤷🏻♂️
At least not in the numbers that we have…
Probably by disappearing from the current size into a much more niche market…
Imagine a typewriter manufacturer nowadays and you might not be too far off 😉
I think the charm of mechanical watches is that it IS old world tech.
Marrying it with digital would take away its appeal. I think the younger generation WILL see the appeal the more everything is digital/computerized tech Digital/computerized has no soul to many of us.
I like how mechanical watches are one of the only things that don’t require constant charging.
These days your phone, car, headphones, even sunglasses and ring can require constant charging. A mechanical watch is set it and forget it as long as you wear or wind it.
A mechanical watch does not necessarily have to look 'old'.
I think that's important if you want to attract the new generation, who are basically obsessed with social media. Mechanical on the back, digital on the front. JLC has everything needed to create a new dial, nothing too weird. Or perhaps they should break...
Nothing new under the sun? 😊🤷🏻♂️
Remember the Tag Heuer Monaco 69? 😁 Picture from: Time & Tide Or possibly more interesting, the Ventura Sparc, which is fully mechanical with a digital display. Picture from: Ventura If JLC could make a mechanically winding (ideally automatic) watch w...
Fully agreed…
There was also this one with the winding rotor on display: Picture from: WatchPro ...
And that’s a scary prospect…
Reminds me of the motorcycle industry, which has been on a similar trip for decades now 🤷🏻♂️
On the motorcycle front…
The development is much more advanced, unfortunately 🤷🏻♂️ The watch industry is following with at least 2 decades delay and has a key advantage - there is no need to acquire a license or pass a test, which is largely only done before people turn 30 😉 ...
Yes a Young Man's Game or Mid-Life Crisis 😁
I am not an expert, my observation is that in the high end, volumes have gone down/prices have gone way way up
The older the riders get…
The higher the disposable income and the stiffer the hips 😂 Hence a swing from sporty and fast to more cruiser like and more expensive over the past decades…
The only watch that could do it
Seems like a lot of trouble to go to just to minimize the attraction of a purely mechanical watch but maybe JLC is desperate to expand sales
An interesting idea Salman.
Here in the UK there is quite a lot of talk of younger people wanting a digital detox and appreciating physical products, e.g. there has been a surge in people buying vinyl, CD’s and books. If that approach continues there is plenty of reason to hope for ...
Do we think the younger generation is not here?
I think the post COVID years has eased any concern that I had about the next generations buying mechanical watches. They are here. And they are here in numbers and with big wallets. In fact, it’s these next generations that I blame totally for the rise in...