WatchProSite|Market|Digest

Officine Panerai

Agree a normal production 60mm is

 

probably a far fetched possibility but I can't help but wondering what OP would do to recover the R&D cost?   They're a business afterall and no reason for them to knowingly make a watch for a loss. 

Let's take a quick look at their limited edition pieces that were NEW casing design/dimention introduction at the time of release and NOT limited by the movement supply:

PAM52, the first 40mm Luminor Chronograph with zenith movement, limited run of 500 pieces.   Followed by:  PAM72/74, 121/122, 105, 108.  (I didn't list 168 as it was fitted with different movement but you get the idea!)

PAM64 1000m submersible, limited run of 500 pieces.  Probably another 2000 pieces or so of basically the same watch as PAM87.


PAM76 Luminor blackseal w/ cover, 300 pieces initially then all these variations of JV, Purdeys, Sealand, Shanghai boutique editions( urgh! )    *Not even sure if this truely qualifies as it's probably just new tooling from bezel level up so overall cost probably not as high as a truely new design*

PAM127 1950 Luminor, 1950 pieces then 1000 pieces of 217 and 150 pieces of 203, not even counting those OOR.

PAM187 47mm Luminor 1950 submersible chronograph, 1000 pieces and all those daylights that follows.

PAM191 60mm Compass 300 pieces, well this is one exception BUT it's a compass afterall so I would guess the R&D cost is a lot lower...

PAM194 47mm Luminor 1950 2500m submersible w/ helium release vavle, 1000 pieces.  NOW THIS IS THE TRUE EXCEPTION that the case hasn't been re-made, so far!



PAM198 45mm Radiomir w/ JLC 8 day PR movement, well it was released with 190/197 and all the in house movement variants were housed in this case size as well.   

PAM232/249/262 47mm Radiomir, total about 4000 pieces not counting the 309/322.

So there, drawing on these figures, without digging deep into the relative pricing, I would guess the MINIMUM that OP need to make is a run of 1000 pieces to justify the cost?

So what would the other 700 pieces of 60mm be?  smile

  login to reply
💰1416 Marketplace Listings for Panerai