AndrewD
[HoMe Moderator]
12829
Motivations?
Dear nothing but time,
I would be interested, as a publisher, in your perspective on this whole press release embargo issue and the motivations of the companies.
Obviously companies want to get the message about their product out to the marketplace. I assume this takes time, so information is distributed to various dealers and media (print and on-line) sources some weeks in advance with an embargo placed on the release.
Why is this so? Is it that the companies want the maximum exposure from a ‘big bang’ style release? How much do the companies care about early leaks? Are they actually benefiting from such leaks as they may increase the insatiable need for information and feed the hype? Personally I quite like teasers that companies like MB&F release over a period of weeks, but again this is an orchestrated process.
I have no direct insight into this as I am just a consumer. On the surface I see the benefit of PPro sticking with the agreed release time, but I would like to understand the pros and cons for both parties.
Regards
Andrew
New Chronograph, Patek 7071 .... Ladies first :)
Sorry but this watch is still under embargo, at least until tomorrow Thursday the 5th at midnight Geneva time! As per forum rules we respect embargoes so I can't let it out! Thank you for your understanding This message has been edited by Dje on 2009-11-0...
future white elephant...
I honestly think this watch is going to be a big flop for two reasons. 1) The esthetics of the watch are unfeminine. I showed my wife and she is the one who pointed that out. 2) It's manually wound. Women have long nails. Patek needs to get some women (wh...
Is "unfeminin" good news?
Does it mean rather men could wear it? Or is it still "bling"? Would love to see a boring chrono. 35 mm diameter is just excellent size.
it's a bit bling
Think of a square like the TV watch with a bit of panerai styling and case-edgework (bell shaped rounding) similar to 5970. Then add diamonds under the glass. Elton John will love it.
Agree
Women in general have little interest in complicated watches. They like quartz watches because they are no maintenance and they despise a lot of buttons.
not important
we all know they will use this movement also for men's watches. It doesn't matter for PP if they will sell 100 or 500 of those watches, the high volume will be for us, men This is just the first watch with this movement.
Do you have any idea about the diameter of the movement? [nt]
No message body This message has been edited by dedestexhes on 2009-11-04 07:05:22
movement
Height is 5.35mm and diameter is 29.6mm .. it has a power reserve of 65hrs (58 hrs when chrono is activated) .. This embargo talk is plain silly. This press-release is public now. Just because our mods haven't gotten it from Patek themselves it shouldn't ...
Sorry but I can't let it pass!
Hi, I'm sorry but we have rules: 1°) We respect and enforce embargoes! We act such way because it is the base on which we can build trust between brands and this site. If we don't respect embargoes we won't get any infformation anymore! 2°) Press pics and...
Democracy not Socialism
We will have to agree to disagree. I believe in the Democratization of information. So while I respect your wish here I will post at Timezone in future.
Please let the future start now ...
Wanna see pictures. ADs got an 8 pager with infos on the watch (but without pics), so no motivation to go there now.
There is nothing to agree or disagree with...
Hello all, We have a policy on information that is under embargo that DJE has already stated. This policy is NOT flexible nor debatable. With respect to the manufactures, any information that is under embargo will be deleted immediately. If other sites wi...
So rather than debating the embargo,
anyone with info on the technical aspects of the movement? I assume this is OK to discuss, even though not pics until tomorrow. Sounds like this movement is Patek's answer to replacing the Lemania and taking on the Datograph (though it does not make sense...
Trust is the cornerstone of good relationship...
Dear All, It is improtant for all us to understand why press embargo's exist, and I would like to lend some support for the moderator on this issue. If you are given information in confidence, and then you break the spirit with which you are bestowed that...
everything leaks
Once the release is in hand it is fair game. The company uses the press for an advantage. They are lucky we're talking about them, nonot a competing brand. Im disturbed by the lap-dog like subservience. Where is the courage?
29.6mm?
At 29.6mm it's even smaller than the Datograph movement. Maybe the finals specs will have more info. I'm sure Patek will come out with wonderful pieces with this movement, looking forward to the next few years.
I'm shocked by some comments.
I would like to give my support to my friend Jérôme. He already said it all : Building trust with a brand like Patek, is a constant job. When they say that there is an embargo, so there is an embargo. The question is: what do you prefer ? A press release ...
It all depends on your optic
Ultimately Patek Philippe is "using" this forum and Jerome for an advantage. The power rests with the press. I am a fairly large publisher and control a media property that reaches 26 million households a month so I know just a little bit about what I am ...
nothing but time....
I am all in favour of being able to express views and opinions freely. And if the watch pictures are in the public domain, then anyone is free and able to view them easily. The integrity of "not" breaking the embago rests with the moderator and the nature...
Motivations?
Dear nothing but time, I would be interested, as a publisher, in your perspective on this whole press release embargo issue and the motivations of the companies. Obviously companies want to get the message about their product out to the marketplace. I ass...
So excited!
The new movement sounds like a true milestone for PPc that will ensure some really awesome and collectable models in the pipeline for the next decade! I, for one, am really excited about the relative small size of the movement since it shows vision at PPc...