WatchProSite|Market|Digest

Rolex

Liking the mock up...

 

but please get rid of the red writing? If a brand draws from heritage then stay true to that heritage. It's the same as when Ferrari inevitably being out the new Dino it needs to be revolutionary in more than a handful of ways to support the heritage. Does my garbled writing make sense? Essentially I'm trying to say that if you draw from heritage you either: do a version with improved materials and label the same (see Blancpain's approach - I believe) OR you do something so revolutionary that it can hold its own without the heritage.

Just my thoughts anyway.

  login to reply