Ratskunk
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New Yorker Magazine: Leaders of Industry Know the Value of Time
In mid-century the New Yorker magazine featured a prolific USA-centric Rolex advertising campaign entitled Leaders of Industry Know the Value of Time; at least 20 different Leaders of Industry advertisements appeared in the New Yorker Magazine (I am guessing more than any other single-themed advertisements in the magazine; Rolex experts please chime in). The Leaders of Industry advertisements seem to be a precursor to the better known Men who guide the destinies of the world wear Rolex watches advertisements launched in 1955 (none of which appear in the New Yorker to the best of my knowledge).
New Yorker Magazine: Five Decades of Rolex Advertisements
Rolex advertisements (to the best of my knowledge) have appeared uninterrupted in the New Yorker magazine since the 1940s, the first Rolex advertisement appearing in the magazine in December 1942 and as recently as November, 2023 (a big ugly Sea-Dweller)....
You’d wear a Rolex is legendary…
Would love to know how many watches they were solely responsible for selling.
Apropos of "you'd wear a Rolex"
According to a January 1967 Rolex advertising agency internal newsletter the " you'd wear a Rolex " advertising campaign was launched in the USA in 1967. Interesting to note the watch in the advertisement is a Rolex Submariner, I am not a Rolex expert by ...
New Yorker Magazine Rolex Cellini Advertisements...
Enclosed is a sample of Rolex Cellini advertisements in the New Yorker Magazine. I never really thought the Rolex Cellini did justice to Benvenuto Cellini. ...
New Yorker Magazine: Leaders of Industry Know the Value of Time
In mid-century the New Yorker magazine featured a prolific USA-centric Rolex advertising campaign entitled Leaders of Industry Know the Value of Time; at least 20 different Leaders of Industry advertisements appeared in the New Yorker Magazine (I am guess...