A pity they are like IPOs, loved by "hedge funds and private equity-like speculative" collectors, pushing to the sky.
Reality is many new brands are not for regular collectors anymore unless deep pockets.
Once they won GPHG or some LV awards....Bingo! Jackpot! Strike like a lottery win!
Maybe they do deserve the attention, still unpolish gems and more to fly....but what do I know?