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Audemars Piguet

Interesting analogy to Clayton's work

 

Thanks for an interesting read! 

I think it mainly talks mainly about new innovations and new paradigms, where the requirement of the market, as well as the performance of the new innovation, are not always certain...

In our case (for example, in the case of chronograph movement), we are talking about something that has been invented and even perfected long time ago. It's currently being produced in both integral and modular fashion, the market requirement has been long established (i.e. time-keeping, reliability, etc), and the performances for the end consumer have been very similar for both versions.

Hence, performance and uncertain market requirement, as described by Clayton, are no longer the issue.

I think we are just talking about "softer aspects", such as purity of design, ease of service, and the related aspects that are much more philosophical.=) 

Curious as to what you think about that.

Jon (Z3)

 

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