that clearly this kind of thing would not be happening without some kind of cooperation from ADs.
But that poses tricky issues -- Journe obviously cannot willy nilly fire its ADs without affecting its distribution.
And I think Journe kind of turns a bilnd eye to the kind of things that might cause an AD to engage in this kind of behavior.
Which is common among manufacturers and there are fairly sensible reasons for doing so.
And the ADs can sometimes plausibly claim they didn't know that the buyer was going to resell.... sometimes.
But the answer is unless FPJ plans to go to a fully vertical integration with only boutiques and no ADs, this will be a fact of life.
So you go ahead and take it out on the consumer. Not entirely fair, in my view.
All that being said, the legal position they stake out and what they do in an actual instance with an actual buyer may not be the same.
And in any event, as someone else said, this only means that you might not have a right to warranty coverage. It doesn't mean they won't service it. And in my experience the value of the warranties on these pieces have little value unless you've purchased an outright lemon that can't be fixed -- something unlikely to happen with FPJ.
I've purchased watches both ways and now deal only with ADs. These are not commodity items and the value added by a good dealer, both before and after the sale, is very significant.