1) When you hear bird-song, it is more likely to be a sparrow than a nightingale.
(i.e. common things happen commonly)
2) If it looks like a duck, sounds like a duck and smells like a duck-shit -- then duck shit it is!
(no explanation needed)
3) KISS
(keep it simple, stupid)
4) If 8 out of 9 data-points show one result, no amount of massaging can make an outlier - the mode...
Don't sell out; or lose all credibility.
Regards,
MTF