SJX
[Purist]
8540
If LVMH had not acquire Zenith....
and put Thierry Nataf in charge of the company, ceteris paribus, Zenith would not have survived very long as a commercial enterprise. The 'great marque' would be a piece of history.
A chat with the inimitable Thierry Nataf
Click here to read it. Comments and suggestions are welcome.
Thanks for the interview SJX!
You can definitely feel the energy and vivaciousness of Mr. Nataf in your interview. Anyone who's interested, there's also another ThePuristS interview with Mr. Nataf from Feb 2003: thepurists.com Thanks SJX! Cheers, Anthony
If LVMH had not acquire Zenith....
and put Thierry Nataf in charge of the company, ceteris paribus, Zenith would not have survived very long as a commercial enterprise. The 'great marque' would be a piece of history.
That may be the case
but there are other examples of marques, which have been revived or reanimated and where traditions have been maintained or expanded in a more tasteful fashion. Blancpain, Chopard, GO, Lange, Urban Jürgensen, Moser, UN and Panerai spring to mind. Commerci...