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Should Swatch Group create a Swatch x Breguet Type XX? This forum debate explores brand integrity, market impact, and the potential 'cheapening' of luxury heritage.
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Rolex, Tudor, Richemont, Swatch Group 2025 market forecasts. Insights on Omega sales, brand perception, and independent watchmaker production figures.
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Since AP is completely independent and family owned I don’t see how Swatch has any relevance, as it does with Omega and Blancpain
Two articles I found:
https://www.scmp.com/magazines/style/luxury/watches/article/3352567/swatch-teasing-royal-oak-collaboration-audemars-piguet https://www.montres-de-luxe.com/Doit-on-s-attendre-a-une-SwatchOak-Pop-le-16-mai-prochain_a21494.html
Here is an AI Pic, maybe the "Royal" has nothing to do with AP?
Source: lifestyleasia Seriously, this would never happen. ...
If you look on the website…
…you’ll see a bunch of lanyards in the shape of flowers. Now, I don’t know what the flower shape could mean…but I’m (just now) thinking that this may be a RO that can be “popped out” of the case and taken (like a pocket watch) on the lanyard. That was how...
You are on to something.
I was puzzled when I saw the lanyard animation but you are spot on; it’s a return of the Pop.
I’m thinking hunter cased Royal Oak pocket watches, and the “pop” is from opening the lid
Or its just a octagonal Swatch Pop
Maybe it will be like Pop Rocks, that fizz when you put them in your mouth?
An edible Swatch Royal Oak? ...
One thing is clear:
It’s a massive campaign ! We’re now hearing that full-page ads announcing it have appeared in quite a large number of widely distributed newspapers, which alone must have cost a fortune... they’re clearly thinking big. And if you open Instagram today, you...
I had a Pop Swatch which was a very cool concept back in the day…
but any joint AP release I’m sure will incite a lot of anger…and then speculators, of course.
I love when feathers are ruffled a bit…
…not that I’m an instigator or anything. But when people lose their poop over something which is in the grand scheme of things irrelevant, and this happens a lot in our little corner of the universe, something inside me just smiles a wry smile. Btw; if th...
