WatchProSite|Market|Digest

Automotive

Only back then…

 

There was huge political pressure to go for petrol and drop all other alternatives. Saying there was ‘open competition’ for anything but the shortest times is a tad revisionist. And it’s not like the best technology necessarily won (Betamax anyone).
The one thing that most consumers are forgetting is that this technology ‘openness’ means an unbelievable financial strain on the car manufacturers, as you need to develop several technologies in parallel and know full well that a significant portion of this investment will need to be binned.
As much as I love my V8 I also know that those manufacturers, which try to turn back the clock, won’t feature anymore at some point. And while we might miss them (anyone remember Saab or Lancia), the new generations will not 🤷🏻‍♂️

  login to reply