When I was asked to wear brand watches when speaking at Collectors' Dinners, I had a choice of either using my own or loan watches e.g. Cartier, Bulgari, Montblanc, Carl F. Bucherer, Audemars Piguet, Piaget or Chopard, to name a few. Most of the time, I could wear my own watch. If a loan watch was needed, we usually came to a compromise based on personal preference, clothing and if it had a "good fit" with me. e.g. a Diver's watch may be pretty but I don't dive.
When it was a specific watch launch, I was forced to wear demonstration pieces because there were no production piece in stock.
I wore a Bulgari Octo to give a Launch speech in Manila, that had just returned from a famous American actor's wrist at a hot & sweaty awards ceremony the week before . I can testify that famous sweat is as malodourous as anyone's !
At celebrity events, the celeb may use his own watch e.g. Robert Downey Jr., Jose Carreras and Jacky Ickx have their own collections from brands they support.
Or they may be offered a selection usually with first picks based on their "seniority" or "hotness" so the hot celeb gets first choice.
See the nice blue dial L.U.C XPS chosen by Eddie Redmayne (or his dresser) when he was hot favourite for 2015 Oscar. It matched his blue tuxedo.
Brendon Hartley is the newest Chopard ambassador from the world of endurance racing with the Porsche Motorsport team. he has started a personal collection of Chopard watches that he wears in his own time as well as at Chopard events.
See KenH's interview with Brendon Hartley in Japan, talking about his small growing Chopard collection. [CLICK the link]
When I interviewed Jacky Ickx, he vouched a preference for steel or titanium chronographs instead of gold because of his lifestyle and previous profession.
The key point is that the choice of watch, whether owned or loaned says a lot about your station in life and that snapshot moment e.g. if Redmayne had not been an Oscar favourite, he would not have had the choice of the blue dial.
Don't you think?
So, if you were on the Oscar Award shortlist, what would YOU choose from the Chopard catalogue, money-no-object?
Does it reflect the "You" in you?
Regards,
MTF