What means best to you? What are the defined criterias behind that statement? Is it based on one point of view or several? ...
For me there is nothing like a best brand, because I don´t like that kind of generalizations. It is for marketing people and "fools" only. The latter quite often believe that each single piece produced by "the best brand" is outstanding & superior. Well, life seems to be much easier as a fool ... 
But I agree I had such sentiments/thoughts as well, a long time ago with less (good, outstanding & bad experiences on so many different levels) 
Oliver