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Patek Philippe

The thing about the 993 iteration of the 911 is that it was built to be the best sports car on the planet without regard to profitability

 

The resulting product was astounding, but it nearly bankrupted Porsche. It is rare that a company makes anything these days which is built to an “ideal” like the 993 was. This probably is also true for Patek these days, with the exception of a few references. This is why there is a big appeal to some of the older pieces (eg 5970, and many earlier references) which were made at a time when profitability through mass production and increased sales was not the prime objective.

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