As much as Rolex for me is the ultimate 'brand builder' in this world, the best marketeers in the world simply, as much the people 'involved' in Rolex vintage watch dealing are simpy geniuses. The way Rolex sports models from 50s-70s are built up into an asset class is simply incredible.
I am coming from the chronometer side of watch collecting (marine chronometers, observatory pieces, etc.), so very much from the movement and 'inner qualities' - and now if you think about it, these Rolex Daytonas don't even have an in-house movement (except for the new ones, which, ironically, weren't even the expensive ones). Just think about how we often down-talk all watches without in-house movements. And here, it's not even mentioned once.
So, firstly, not even in-house movements. A good solid movement, but neither the top-of-the-call chronograph movement. A simple Valjoux 72.
Secondly: most dials are damaged. But, hey, who cares, just turn this into something desirable. It's 'spider-web' (totally cracked), 'tropical' (lost colour, bc at the time the quality was just not good enough), 'underline' (printing screw-up), 'black out' (luminous dots fell off), or : JUST COMBINE IT ALL.
Thirdly, every slight variation of fonts or any other dots (Simpson crown etc.) on a densely printed dial is interpreted as a desirable rarity.
So, mass outsourced movement, damaged dials, slightest variations of dial design =six digit acution result.
Simply geniuses the people involved in 'building' this market (I hear it's a lot of dealers trading between themselves also)....
But at the end of the day: a good is worth what somebody is willling to pay for it. As simple as that. So kudos to the sellers who put their watches into that auction, and good luck for the buyers. Hope at least they genuinely like their tropical dials etc. and didn't only buy for investment.