Le Monde Edmond
1049
The stardust is simple
You asked what stardust christies has that others don't have?
Its pretty simple really. Get the worlds leading experts (Pucci, Auro etc) to find the best examples of Daytona. Put in some clever marketing. A little copy of the Puccis book. A nice red case. And now the hardest part: Over years gain the trust of collectors in Rolex. And voila. You have the prices achieved.
Bacs & his team know how to put an auction together. And since Rolex does not authenticate, then Christies will take that role.
I said it before. Peace of mind. Credibility. Homework. Hard work. Collectors are willing to pay a big premium for this.
That is the magic stardust my friend.
Edmond