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Photo Report of de GRISOGONO + PuristSPro Event in Tokyo

KIH
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Sorry it took a while....


Hello,

It's been three months since I moved BACK to Tokyo after up and down 15 years of life in New York.  Needless to say, I am still trying to adjust myself in the new environment - the Summer weather as well as the new office, work process, etc.   I sometimes don't understand certain things and feel being treated like a foreigner none  But, overall, it is getting comfortable because after all, this is where I was born and grew up, and family (mother, sister, etc.) is here.   Having been a bad son, thousands of miles away for 15 years when they needed me most, it feels good to take care of (or to be taken care of by) a parent.  Regrettably, I couldn't do that while father was alive, though.

Now back to the watch topic.  The event was the first such event I attend since I came back.  The boutique is 3 years old located in the ground/lobby floor of The Peninsula Hotel, which is close to the center of high end shopping zone including but not limited to the numerous watch boutiques, restaurants, theaters, touristic places such as the imperial palace. In other words, very convenient for both the local shoppers and tourists.

Prior to the evening reception, there was a talk session hosted/ moderated by the Japanese watch magazine, "Chronos Japan" where Messrs. Gruosi (the founder, president and the inspiration of dG designs), Roden (CEO of the brand), and Mao (PuristSPro), and the top watch authorities of Japan - CEOs of the three major watch retailers.   Dr. Mao and PuristSPro were invited and presented as recognized independent watch authorities in the world of high horology collecting, with the platform for such collectors worldwide.  I defer the details to the magazine, but it was a very candid and fruitful discussion such as what more can be done to enhance the brand image in Japan - the comments are honest, sincere, and sometimes blunt partly because those gentlemen do carry the brand in their shops and naturally they have upper hands.  Would like to report on that article later when it comes out as well.

The roundtable discussion (photos courtesy and copyright of Chronos Japan):

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Those top watch authorities of Japan are:

Mr. Toru Kamine: CEO of KAMINE
Mr. Yasuyuki Iima: President of EYE EYE ISUZU
Mr. Atsushi Momoi: CEO of THE HOUR GLASS JAPAN
and Mr. Naomasa Furukawa: Editor-in-Chief of Chronos Japan, as the moderator

Some of them came to Tokyo only to attend this event from afar.


The evening finally started.

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The guests and hosts - a lot more turn-out than anticipated!

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Now the presentation:

Welcome speech by Mr. Fawaz Gruosi :   Founder & president of de GRISOGONO

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© Courtesy of de GRISOGONO


Technical presentation of Meccanico dG by
Mr. Gerald Roden: CEO of de GRISOGONO

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Very serious crowd about the technological aspect of Meccanico.

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Meccanico dG up-close:

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    Watch Dimensions: 51.4mm wide, 55.0mm high, 15.4mm thick

    Movement Dimensions: 34.4mm wide, 37.51mm high, 11.05mm thick

    Jewels: 111

    Frequency: 28,800

    The number of the parts: 651 (!)

    Power Reserve: 35 hours

  • Limited Edition: 177 Units


RG version:

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On the wrist:

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Other models - 10
th anniversary Uno:

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© Courtesy of de GRISOGONO


All in all, personally, quite impressive presentation a nd demo, which made me think that we should not dismiss dG as just another jewelry brand with watch division.  This is a seriou sly innovative watch made by serious people.  Also, the design (outside=case) is very tempting - not only this model, but o ther existing models do have the signs of the jewelry brand with consistent obsession to the details in the finish.  Finally, we did feel the spirit of the people behind the scene by actually meeting the founder and the CEO.  DG has just 10 years of history as a watch brand but with new much experienced CEO on board, I believe it is worth paying attention to from now on.

Thank you very much for reading through.

Ken  


This message has been edited by KIH on 2010-09-29 08:46:56 This message has been edited by AnthonyTsai on 2010-09-29 17:09:02 This message has been edited by AndrewD on 2010-10-01 23:45:50

Comments:
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TonyR September 29th, 2010-12:11
Looks like it was a great event Ken.... thanks for posting. The boutique in Japan looks just as nice as the one here in New York. I'm glad to hear that your settling in over there. Be well, Tony
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KIH September 29th, 2010-18:35
Thank you, Tony. You have to come over someday :-)  No message body
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AndrewD September 29th, 2010-15:51
A serious gathering Thanks for the report, Ken. I love the intensity in the first couple of photos; it looks like there was a lot to discuss. And what were your impressions of the Meccanico on the wrist? As you mention, I find the the "jewelry companies" making watches often... 
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KIH September 29th, 2010-18:43
On the wrist It didn't feel as big as the spec says. Of course, it is not a 34mm dress watch, but having learnt the technologies and innovation inside, I kinda feel that there will be many who won't mind the size. And it feels comfortable - they are jewlry company and... 
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InHavenPro September 29th, 2010-16:44
A highly interesting story and report, they have some very original ideas and it will be exciting to observe how things develop. Also, I'm very interested in reading your comments about the transition from the US to Japan, I highly respect Japanese culture and work etiquette ... 
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KIH September 29th, 2010-18:56
Well,.... Hi Filip, Well, VERY generally speaking, people here lost confidence (while I was away) a lot. And lost interest in where this country is going, too. With population shrinking, ever increasing national debt (but the worry is actaully overestimated outside... 
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中野れい September 29th, 2010-19:23
I go to Tokyo once a year. It has been a tradition since my university days. Even with all the recession news Japan released, bad economy, etc. I don't see it at all when I roam the streets of Tokyo. People are out eating, drinking, shopping (not much shopping for me though) and ha... 
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KIH September 29th, 2010-19:32
So true... Hi Rei, From now on, it is mandatory for the members to notify me if you plan to visit Tokyo Seriously, please feel free to drop me a line if you have time in Tokyo. I will try to make myself available and to gather other members over here to welcome you.... 
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中野れい October 1st, 2010-20:21
Hahaha thanks. It's amazing to think you live in many countries. Are you Indonesian? If I remeber correctly, you are...so you are fluent in Japanese & English? I normally go to visit a cousin and have a vacation with my kids...
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KIH October 1st, 2010-20:42
Close but nope. I am Japanese born from Japanese parents and grew up in Japan, who just happened to have spent most his career in New York (17 years to be exact out of 22 years out of college). So, yes, I am fluent in Japanese and English. My Japanese is slightly better ... 
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