foverstaZenith has been extremely (no pun intended) active for several months: some very important novelties have been revealed in a rather short period of time, such as the Chronomaster Sport, the Defy Extreme and now the Chronomaster Original. All this gives the impression that Zenith is accelerating not only the renewal of its catalogue but its profound reorganisation. When I look at the situation today, a few days after the release of the Chronomaster Original, I can't help but think that the strategic orientations ... ...Story

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foverstaThe release of the Chronomaster Sport chronograph at the beginning of this year is excellent news for Zenith. Firstly because it's a beautiful watch and secondly because it creates buzz. It has been in fact the best launch of the brand for many years from both commercial and media exposure points of view. Zenith needed such an event...Story

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foverstaIt is interesting to note that at Zenith, it is one of the most technical watches in the collection that spearheads the brand's "lifestyle" approach. The Defy El Primero 21, whose chronograph function is distinguished by its ability to display 100ths of a second, is being used more and more frequently in the context of collaborations that allow different styles and universes to be explored. I'm thinking, for example, of the Carl Cox version or the Land Rover model. The latest collaboration to date is the .....Story

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foverstaAfter all, no matter what the slightly far-fetched story telling says around the Chronomaster Revival "Shadow". It doesn't really matter here since the outcome is much more important than the context. This piece is presented as finding its inspiration from a manual winding prototype with a blackened steel case. It is therefore not a clone of a model which was released in the past...Story

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foverstaTo properly celebrate the 50th anniversary of its El Primero movement this year, Zenith organizes an event each month in a different city, bringing together some fifty guests. The event, which is more than just a dinner, is called "Grenier Club". It is a way, of course, through this name to pay tribute to Charles Vermot who saved the plans, the tools, the machines from the destruction to avoid the definitive disappearance of the movement following the decision of the then owner of Zenith to dedicate the full ... ...Story

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andrewluffSeeing one of these amazing pieces is almost impossible... but can you imagine seeing 2 next to each other on the same day? It's like a horse race where they are riding unicorns!! The amazing W40801 in white gold and the G20802 in yellow gold Not only are the cases, dials, etc in beautiful condition, just look at those bracelets!! I can honestly say I have never felt bracelets that flexed so smoothly and felt so comfortable against the wrist... I really did not think it was possible! Cheers Andrew ...Story

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andrewluffAfter spending the last few days in Basel, I have to say that one of the highlights and surprises of the whole 2019 show for me was the A386 Revival! On paper, this watch should not appeal to me as it not my normal style being quite classical and 38mm... however after getting a close up look at the trio, I must say that I think it is a stunning re-edition and one of the set will be destined for my collection. I was lucky enough to be able to compare the new versions against the original, other than now being ... ...Story

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andrewluffMeeting up with a couple buddies for a catch up and sharing a bottle of wine (ok.. a couple), a few cigars, watches and plenty of banter... not forgetting my Cronometro as well! Enjoy your weekend everyone! Andrew ...Story

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SaschaDear friends, Epilog Zenith will also be presenting its new watches in Geneva in the next few days. Not at SIHH, but together with Hublot and TAG Heuer at GenevaDays 2019.These are very special times for the traditional brand from Le Locle. And I'm not talking about the 50th birthday of El Primero, which we're celebrating this year. Zenith is changing a lot right now, and that's a good thing...Story

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Ares501 - Mr GreenWow this is great news for every Zenith aficionado a very nice 50th anniversary set is just announced. A collectors dream I think. My dream set no doubt. As we already know this year legendary El Primero high-frequency chronograph celebrates half a century of avant-garde and precision...Story

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