It took me five months to get permission from Montblanc to show this video
mkt33
This is the first time it is being "aired" on the internet and up to now, it was only shown at a few select Montblanc events in Asia.
It is a 15-minute film entitled In the Name Of Love, a story about a young couple’s relationship that begins and ends with a visit to Villeret, home of Montblanc’s watch Institute. The short film stars two of China’s most popular heartthrobs, Ri Chen and Li Yuan, directed by the equally famous Chinese director Teng Hua Tao.
Tell me what you think of it....
Enjoy, Mike
This message has been edited by mkt33 on 2011-04-24 12:59:53 This message has been edited by mkt33 on 2011-04-29 13:27:36
Comments:
mkt33 April 26th, 2011-07:52
Yes, a very well crafted way of delivering a sales pitch "tugs at the heart strings" I was tempted to call it an informercial...but that would have been an insult. Obviously a lot of work went into its production. Best, Mike
patrick_y April 24th, 2011-16:10
That's what I meant when I said "engagement watch" in lieu of an engagement ring! Thanks for the amazing video Mike!
grigo April 24th, 2011-22:43
Actually, I looks more like "wedding watches" in the film. Very nice movie, thanks for sharing. Best regards, George
patrick_y April 25th, 2011-00:19
Okay, I'm going to change my choice phrase... Engagement ring stays engagement ring. No more wedding ring. Just a wedding watch. Thanks for making me more technically correct.
christhistle April 25th, 2011-06:17
A bit.... ....hard for me to swallow really. My husband won't be jumping in his private jet anytime soon. Christina
mkt33 April 26th, 2011-07:54
My pleasure. It is a different slant on the Patek sales slogan "for the next generation" and more appropriate for the "new money" crowd...Celebrate now! Best, Mike
mkt33 April 26th, 2011-07:55
Don't you wish it would always end this way? ! :-) (nt) .
RJW April 25th, 2011-02:31
Thanks for posting the video Mike That's very professionally and well done. A novel and clever way to show us inside the manufacture and introduce us to the Villeret collection. On first viewing (before we see the painting) I imagined that the very gorgeous girl was looking at some marvel...
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mkt33
A new Montblanc contest...and this one is special!
mkt33
When something good ends, something better usually comes along. I received notice, and was given permission by Montblanc and PuristSPro exec staff, to highlight this new contest. The contest is in two parts and you must accomplish both to be entered Part 1: To celebrate Madison Ave Watch Week, April 10th-17th, Montblanc is offering our Facebook friends a chance a to win a private shopping experience* ! To play: "Like" us on our Facebook page click here Part 2: Connoisseurs of fine watchmaking, take note! Montblanc invites you to a guided tour of our Manufactures in Le Locle and Villeret, Switzerland. Watch the videos below and learn about the over 150 years of Montblanc Villeret's watch-making expertise as well as the more modern approach to watch-making ....
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