"from an historical point of view, in periods when watchmakers had nothing new or interesting to offer in the way of technology or improvements in timekeeping they resorted to decoration and external design."
Hi, nick,
I put that great statement in to the category of, "just because it makes sense, doesn't mean it's true or correct."
It makes perfect sense, that. But I just don't see decoration and design as mutually exclusive or somehow less important than technology or function.
Witness the desirability of the Trabant...
oh, wait, that didn't work very well either...