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A. Lange & Söhne

No.

 

Your way of thinking is right for a normal watch but with this kind of watch we are out of the box.

First of all, you can trust Lange: if they present the watch, it will work.

Second point, only 6 will be produced.

In the meantime, you need to choose the 6 happy customers and of course, the position of these 6 customers in the delivery. Good luck for the guys in charge of this selection of customers. Believe me, it is better to have time to handle this process before the first delivery. Timing is right... and I must say "usual" in the world of ultra-complicated watches.

The main problem brought by this piece will be the frustration it will create amongst some big Lange collectors:

- if they have more than 6 orders (and they will have)
- due to the final positions of the 6 customers.

I think that a lot of psychology will be required.

Fx



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