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Breguet

What are they thinking!?!

 

Nope. The lack of guilloche on the sub seconds is a huge mistake. The numerical font is off IMHO. too small or something. I agree with the bottom-heavy comment. This all feels very ALS to me - perhaps this is the tack the company is taking to position themselves against Richemont's high-end juggernaut and watch-erati darling. Because I'm a fan boy, I'm going to withhold judgement until I can see them in the metal. A render goes only so far. The issue with all this is Breguet is a brand steeped in history, including the Bodet relaunch in 1976 and the impeccable execution of AL Breguet designs by Daniel Roth and LM Caillet. And it is this history the Breguet fans love. Unfortunately, these new editions to the 3330 family (launched in the early 80s) take away a bit of that pizzazz.

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